Designing uniqueness and improving journeys
Removing pain points and finding opportunities that competitors and even users just don't see
vs. alternative solutions
vs. alternative solutions
beating competitors

Building user confidence and saving time with a versatile designer
React multi-brand web app for whcc and its partners used by hundreds of thousands of users that continues to scale

Challenging the norms in a saturated market
Full-stack React/NextJS application built and shipped solo to app stores in under 1 year
My 5 years of React/TypeScript experience isn't just a bonus—it's a fundamental part of how I design better products.
I can prototype in code, not just Figma. This means real interactions, real state, real feedback—faster.
Speaking both design and engineering languages means I'm a natural bridge between teams, reducing friction and misunderstandings.
When I design a component, I know exactly how it will be built. No "that's not technically possible" surprises during handoff.
I can own the design system from Figma tokens to React components, ensuring consistency across the entire product.
These are some of the things that keep me motivated to design and build great products.
Removing pain points and finding opportunities that competitors and even users just don't see
Design tokens and components for reusability and efficiency
Letting styles get out of control means styles are out of control which affects the quality of the product
This is the foundation of the product and it needs to be done right
Based on research and data insights
Designing in code means my attention to detail actually reaches beyond design files to every customer
Leading through strategic infrastructure, global innovation, and cultural transformation that drives organizational impact.
Established the first design system at whcc which boosted efficiency and added consistency
Pioneered the first VR experience for Thomson Reuters that resulted in secured patents
Initiated the organization's user research and analytics practices, opened avenues of communication with other branches for feedback, and created environement for building rapport with teammates
Led the effort to create design and team principles through cross-team workshops, and to align product strategy and vision with business goals
Encouraged a culture of communication with business leadership, and a framework for regular team check-ins
Co-workers trust my continual business-minded perspective and balance with user-centric design