Case Study
Challenging the Norms in a Saturated Market
Designed to help you open the Bible more often. Eternity Bible lets you create Bibles for every context and resume reading exactly where you left off in each Bible instantly. You can save settings and a translation for each Bible. The app also features a powerful search by meaning. By removing distractions and making the Bible one-tap away on any device, you can spend more time being in the Word.
Visit Eternity BibleOverview
The Project
The thing I wish is that some of these organizations and individuals who spent their time putting their own app together would just work together to make an app that truly works for real people, Christians mostly. People who use a Bible app tend to also have printed Bibles, they also tend to go to church, and they tend to read several translations. Many people also speak several languages, one at home and one at church. And most people aren't sitting on their phone to do deep Bible study.
My Role
- Solo Designer
- Solo and Lead Developer
- Product Owner
- Design system
- Project manager
Platforms
- iOS
- Android
- Mobile Web
- Desktop Web
Devices
- iPhone
- iPad
- Android phone
- Android tablet
- Web
Tech
- ReactJS
- TypeScript
- PigmentCSS
- NextJS
- Cursor AI
- Vercel
- Github
- TWA
Timeline
- 2025–Present
- Live
The Challenge
Problem Identification
Digital Bibles are designed around print expectations, not around human lives today. Particularly the churched.
Only one translation available
Has ads or sponsorships and promotional materials
Single language eliminates bilinguals
Hard and slow to navigate the Bible
Takes longer to find your spot in digital Bible than it does on paper, why?!
Too many features you never actually use on your phone
High cognitive load
Too many taps, 3-4 to get back to bookmark or history in other Bible
Thinking and memory involved to find your spot means app left unopened
Contains false teaching
Costs money
Poor formatting
Full of distractions drawing you away from the Bible
Too many settings
Not curated
Strategy
Strategy & Goals
Challenger — We're aiming to position our product as more exciting than others available in the market based on features, design, and efficiency.
Audience
Target Audience
Do you wish it could be easier to use your Bible on your phone?
Do you avoid opening the Bible on your phone because it takes too long to find your spot?
Focus
What It Isn't
The aim isn't to create another ecosystem or publishing platform for our own or someone else's content.
Foundation
Product Principles
UX is primary
Everything must be better
Designed for the user
Takes you into the Bible, not out of it
Content first
The app does not make itself noticed
Process
Design Process
Understand problems
Competitive analysis
Ideation
Wireframes
Interviews with target audience to discuss solutions
Design
Develop
Release incrementally
Invite users to test along the way
React to feedback quickly
Release & Test with closed testing group
Iterate on design and features
Release to app stores
Continue evolving features
Solution
Solution
Key Feature
Make a Bible for Every Context
Eternity Bible lets you create Bibles for every context and resume reading exactly where you left off in each Bible instantly. You can save settings and translation for each Bible.
- Create unlimited personal Bibles for different purposes
- Resume reading exactly where you left off instantly
- Save settings and translation for each Bible
- Pick up where you left off on any device
Key Feature
Powerful Search by Meaning
Find verses not just by keywords, but by meaning. Eternity's search feature helps you discover Scripture based on what you're looking for, not just exact word matches.
- Search by meaning, not just keywords
- Quicker to find a verse than traditional search
Key Feature
One-Tap Access to Your Bible
By removing distractions and making the Bible one-tap away on any device, you can spend more time being in the Word. It shouldn't take you longer to open your spot in a digital Bible than it takes to open a paper Bible.
- Simple navigation for book, chapter, and verse
- Visual way to navigate — learn the Bible by seeing the Bible
- Faster than finding your spot in a paper Bible
Final Designs
The Shipped Product
The final designs shipped to the App Store and web.
Impact
Project Results
Eternity Bible is receiving overwhelmingly positive feedback for its core, innovative feature: the ability to set up multiple, personalized Bibles for different purposes (e.g., personal devotion, family study, Sunday service). Users describe this as a "fantastic" and "game changer" feature that simplifies navigation and allows them to instantly pick up right where they left off in any context.
Conclusion
Challenging the Norms
After more than a year of hard work, we launched the new website taking full advantage of digital capabilities